Free shipping on orders over $150 to the US and Canada

The Self-Love Project

From Pain to Passion: A Self-Love Journey

From Pain to Passion: A Self-Love Journey

When love coach Diana Eskander asked me to share about my self-love journey on her blog I didn’t really know where to start. It made me reflect and take note of all the positive changes and transformations that I’ve experienced in the last few years, especially compared to what came before. My twenties were chaotic and self-destructive. Depression and anxiety had been my natural state of being since I was a child. It never dawned on me that lack of self-love was at the root of my struggles until I actually paid attention to my inner voice and...


Nothing Exceeds Like Excess

Nothing Exceeds Like Excess


I’ve been hesitating sharing this story. It’s not a particularly popular topic. When you tell people you don’t drink, unless you have an excuse like you’re allergic or you’re on antibiotics, the reaction isn’t always… enthusiastic. No one wants to question their own alcohol consumption. And think about it, what was the last social activity you did that did not involve alcohol? How far back do you have to go? I only noticed how prominent alcohol was in my life once I decided to stop partaking in the most socially acceptable, celebrated and damaging mind altering substance out...


Ask A Love Coach: How to not lose yourself in a relationship

Ask A Love Coach: How to not lose yourself in a relationship

Have your cake and eat it to

I’ve never been big on the whole relationship thing. But after the last year of my life where I’ve been on this pretty intense spiritual journey I’ve finally started to toy with the idea of calling in a soul mate. There are so many reasons why my heart has been closed to it but mainly I have this belief that once in a relationship, a woman basically dies. Very dramatic, I know. I’m an aries and half mediterranean, we have a lot of fire. My biggest fear is to...


Man, I feel like a woman: Connecting to your femininity through self-love and lingerie

Man, I feel like a woman: Connecting to your femininity through self-love and lingerie


The history of lingerie is inexorably linked to female intimacy and societal norms, from its role as a tool for seduction in the bedroom to its hygienic function. Although lingerie is the closest thing to a woman’s body and she wears it every single day, it has long been a garment marketed for male consumption. But in recent years we’ve entered a new era of lingerie. Not solely functional or for seduction but as a way to inspire self-love and celebrate our bodies and our femininity.

My name is Sabrina Cassis and I’m the founder of Alice...


Swallow: Modern Romance

Swallow: Modern Romance

CAKE KILLS! x ALICE KASS Lingerie - Swallow from CAKE KILLS! on Vimeo.

This video we collaborated on with Cake Kills in 2015 recently reappeared in my life and is as relevant as ever. Shivers down my spine every time. Swallow is the story of modern heartbreak, the fear of losing ourselves in another, and how we use technology to connect and create barriers. 

Dating apps and Facetime have facilitated connection yet the distance between us is larger than ever. The viewer...